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↳ Services · Pillar 01

Marketing.
Reach, convert, compound.

Four sub-pillars (Content & Organic, Paid Media, Email Marketing, SEO & AI Visibility) across every platform that matters, built around your funnel rather than a one-size template.

Megaphone, hearts and growth arrow surrounded by colourful paint on purple
A vintage brass megaphone resting on a stack of glossy blank magazines
A chrome studio microphone beside a small ring light and a smartphone on a tripod with a plain bright screen
A gold trophy cup filled with coloured paper arrows pointing upwards
LEAD MAGNETEMAILSEO + AI VISIBILITYGOOGLE ADSLINKEDIN ADSCROSS-PLATFORM SOCIALPODCASTYOUTUBE LAUNCHYOUTUBE OPSMETATIKTOKLINKEDINYOUTUBEGOOGLECHATGPTPERPLEXITY

4 sub-pillars · scope built per engagement

Bootstrap-budget thinking with premium-budget results: 600+ clients since 2017, on efficient budgets that hit harder because every pound has a job.

THE WORK.

Chofa Jewelry handcrafted pink lucite ring worn in an editorial portrait
Chofa Jewelry
The Great Murder Mystery immersive theatre production
The Great Murder Mystery
LokmanVideo YouTube channel banner
LokmanVideo
Old Dirty Brasstards band promotional photo
Old Dirty Brasstards
JP Bouvet Method online drum course branding
JP Bouvet Method

↳ Four sub-pillars

What we
actually do.

Pick one. Pick several. A common starting mix is Content, one acquisition channel and Email. But the right mix depends on where you are and where you’re going.

01 / 04Marketing

Content & Organic

A smartphone on a mini tripod with a small ring light

Show up consistently. Compound monthly.

Strategy + asset creation + cross-platform distribution: the video edits, graphic design and motion graphics behind the posts. It includes podcasting strategy and YouTube channel launch + ongoing operations. See the full Content & Social page.

Coverage

  • Strategy + content calendar
  • Video editing + motion
  • Graphic design + asset creation
  • Cross-platform distribution
  • Podcast strategy + production
  • YouTube channel launch + ops
02 / 04Marketing

Paid Media

A bullseye target with a dart in the centre beside a gold coin

Performance over presence.

Paid acquisition strategy + execution across every platform that matters (Meta, TikTok, LinkedIn, YouTube, Google), each picked for the buyer, not the trend. Lead-magnet-driven campaigns are how we turn cold traffic into a list you own. See the full Paid Media page.

Coverage

  • Meta + Instagram + Facebook Ads
  • TikTok Ads
  • LinkedIn Ads (B2B precision)
  • Google Ads (Search + YouTube)
  • Lead magnet campaigns + landing pages
  • Conversion tracking + monthly reporting
03 / 04Marketing

Email Marketing

A stack of blank coloured envelopes with a paper aeroplane

Own your audience.

Welcome sequences, lifecycle nurtures, broadcast cadences, automations, run across all major platforms (Klaviyo, HubSpot, ActiveCampaign, Brevo), with an in-house platform available as an option. One team, one stack. Email is one of the clearest owned channels where you talk to people on your terms. See the full Email Marketing page.

Coverage

  • Platform onboarding + domain authentication
  • Welcome + positioning sequences
  • Weekly insights digest
  • Automation flows
  • Segmentation + list hygiene
  • Monthly performance reporting
04 / 04Marketing

SEO & AI Visibility

A brass magnifying glass on a blank folded map

Found by Google. Cited by ChatGPT.

Traditional SEO + the new AEO (answer engine optimisation): an article engine, schema markup and topical authority that compounds, so it surfaces in Google AI Overviews, ChatGPT, Perplexity and Gemini, wherever buyers actually ask questions in 2026. See the full SEO & AI Visibility page.

Coverage

  • Keyword + entity mapping
  • Pillar + cluster content
  • Schema markup (JSON-LD)
  • FAQ + Q&A pages for LLM indexing
  • Technical SEO audit + fixes
  • Monthly content + technical reporting

We don’t publish exact prices here. Every engagement is scoped to your business. We’ll reply in writing within one working day, then scope the work if it’s a fit.

↳ Complement Marketing with

The other two pillars.

Most engagements are stronger when Marketing pairs with one of the other two pillars. AI Automation multiplies a small team’s content output; Design & Build makes every touchpoint feel like the same company.

Pillar 02 · 3 modules

AI Automation

Conversation bubbles and a calendar connected by colourful paint on cyan

Workflows that let your small team punch above its weight. Audit, build, and maintain the systems so you scale without scaling headcount.

See AI Automation →

Pillar 03 · 4 modules

Design & Build

Phone, packaging and brand stationery surrounded by colourful paint on pink

Brand identity, print + packaging, websites, apps. Built so every touchpoint, physical or digital, feels like the same company.

See Design & Build →

READY WHEN
YOU ARE.

Tell us about your business in ninety seconds. If it’s a fit, we reply by email within the working day. If not, we send you something useful instead. We never promise the moon.

The Social Target · Limited · Est. 2017 · London